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Feb 18, 2026
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WATCH
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Messina explicitly states, "This is an affordability election... That's the only issue that matters for Democrats right now." He notes voters are hyper-focused on costs. When political strategists pivot 100% of their messaging to "affordability," it is a lagging indicator that the US Consumer is under severe financial stress. It signals that inflation and cost-of-living are the dominant economic constraints, likely dampening discretionary spending power. Caution on Consumer Discretionary sectors as the political narrative confirms widespread wallet exhaustion. "Affordability" messaging could lead to government subsidies or stimulus, which would artificially boost consumer spending in the short term. |
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